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CLIENTS
OUR RETAINERS
Our packages have been created to meet the demands of businesses at different stages of growth. Each package is bespoke, with an agreed scope of work depending on:
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What resources you have internally
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How aggressive your targets are
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The amount of work needed to achieve them
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SCALE-UP
Who is it for?
Fast-growth companies that have over 1,000 website visits a month, and/or a database of prospects. You'll have an average order value/lifetime value of over £10,000 and a small sales and marketing team.
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What's a good fit?
You'll have defined sales and revenue targets, some idea of your target audience, a sales team and some internal marketing resource. You might be new to inbound marketing, or have tried it before but need some expertise to really see results.
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What will we do?
You've been doing ok. Leads have been coming in, the sales team is kinda happy, but you need to accelerate your growth. Legacy systems aren't really doing their job, your CRM is crap and you're being held back in your automation efforts by the cost-effective systems that were brought in years ago, but aren't fit for purpose with the new aspirations of the business.
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We'll audit your systems and processes, work between sales and marketing to align what exactly a good prospect looks like and build a strategy that includes the tools you need to succeed. We'll develop content that attracts your prospects at every stage of the buying journey and automate the qualification process so leads are passing through to sales at the right time.
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What does it cost?
Prices start from £2,000 per month, with a minimum contract of 3 months.
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ENTERPRISE
Who is it for?
Established companies that have been generating leads through traditional sales methods. Now you're looking to see how inbound marketing can help to support a traditionally outbound approach. You'll have an average order value/lifetime value of over £10,000.
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What's a good fit?
You've got an internal sales team that develops new business through cold calling, prospecting and face-to-face activity. There is now an appetite in the business to explore how inbound marketing can help to support this activity or act as a lead generation engine in its own right.
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What will we do?
You might have marketing resource. Sales are wondering where your leads are coming from. You might be trying a few channels like PPC or maybe doing some blogging, but it's not having the effect you desire. Or, you're starting from scratch and looking to implement inbound marketing for the first time in a traditionally outbound organisation.
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Rather than treating inbound in isolation, we'll look at your existing activity and start by seeing how inbound marketing can enhance what you're already doing. Then, we'll create new marketing strategies that tie into sales, help you identify when leads should be followed-up and create a content and distribution strategy to turn traffic into leads. And keep the sales guys happy...
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What does it cost?
Prices start from £2,000 per month, with a minimum contract of 3 months.
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WHAT'S THE PROCESS?
ALIGNMENT
Creation of marketing personas
Sales and marketing alignment
Systems and process audit
Buying journey mapping
Channel research
PRODUCTION
Creation of marketing assets
Workflow creation
Creation of email templates
Video
Landing pages
PLANNING
Creation of content strategy
Creation of distribution strategy
CRM planning
Objective setting
DISTRIBUTION
Paid social media
Organic social media
SEO
PPC
Content syndication
ANALYSIS
Marginal gains analysis
Recommendations & improvements
A/B split testing
Regardless of the package, the process remains the same. Our process has been refined over the years to ensure that every strategy has a weight of evidence to justify activity, the delivery is transparent and all learnings are implemented for constant improvement.
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Here's a snapshot of what can be included at each stage:
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OUR PROJECTS
Our fixed-timeline, fixed-deliverable projects are for clients that might have a one-off project or need a bit of flexible consultancy without an agency trying to do everything for them. It could be HubSpot integrations, setting-up of workflows or design of content strategy. You could have a bespoke requirement and need some guidance.
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Some of the projects we work on are listed below with an idea of price. Need something a little more complicated or unique? Ace, we like a challenge. Just drop us a line and tell us what you need.
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INBOUND EXPERTISE. FOCUSED ON YOUR GOALS.
SEAMLESS DELIVERY.
LET'S GET STARTED
Got a project in mind that we can help with? Simply complete the form below and we'll be in touch.
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ARTICLES
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